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Jeremy Rainbird
Chief Executive
Jeremy Rainbird is the founder and Chief Executive of Addiction Worldwide. Jeremy has over 19 years of experience in communications and has extensive experience running successful media businesses. He oversees the Management and strategic direction of each of the specialist divisions within this group as well as developing the business globally. Prior to Addiction Jeremy was a founding partner of The Love Commercial Production Company, the Managing Director of Coke Music Television and Production Director at The Box Music Television, an EMAP company. Jeremy is married with two little girls and lives in leafy ‘Vicky’ Park in East London. Rather typically his interests are film, design, sport and the lazy side of family life. He currently spends two weeks of each month working at Addiction New York.
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Becca Saraga
Business Development Director
Becca joined Addiction Worldwide in 2004 from branding and design specialists, 422, becoming Head of Client Services after successfully re-directing the agency's core initiative into TV sponsorship and advertising within 24 months. Recently promoted to Business Development Director, Becca is wholly responsible for all major pitches the agency undertakes. Over the years Becca has amassed a very loyal and respected client base who have come to rely upon her for her honesty, eye for detail and enormous dedication to their brands. Becca is an ardent Gooner and enjoys traveling the world in search of sunnier climates.
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Myn Jazeel
Managing Director
As MD of Addiction Entertainment, Myn actually came to us as after being a client for more than 5 years. He has over 20 years experience in the UK music and entertainment industries. Cutting his teeth initially back in the 90's for 10 years as music buyer at Entertainment UK (Woolworths, Tesco, Asda etc), Myn then went on to run Telstar Records, and subsequently V2TV, both of which were dedicated record labels specialising in producing and marketing TV-advertised albums. Myn has also worked for some major industry names - Richard Branson and Pete Waterman to name but two - and brings an insightful, objective, connected and very commercial edge to our creativity and offering, for all things music and entertainment.
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Peter Falloon
Creative Director
Pete has been worked within the Addiction Worldwide Group since 2008, becoming Creative Director for Addiction Entertainment in 2010. He has played a fundamental role in establishing AE as the go to agency, providing clients with full service 360 marketing campaigns. Pete's background prior to AE was based in branding and advertising, working with many Entertainment brands over his 10 year career. He launched TV channels for Disney, BBC, and Nickelodeon to name a few. Developing branding and positioning for clients such as UEFA, MTV and the Discovery Channel. With a heritage that crosses Branding, Design and TV Production, Pete leads a team of talented creatives answering a range of weird and wonderful briefs.
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Jo Ketley
Head of Client Services
Jo studied Music and Entertainment Management at Liverpool Institute of Performing Arts. She worked as a label assistant for Phonogenic Records. Her first full-time job was working at Universal Music TV Division, which was invaluable in giving her a deep understanding of the very commercial end of the music industry. She successfully secured a role at Addiction Entertainment in 2009 as Marketing Assistant and within a year Jo had been promoted to Sales & Marketing Manager. In December 2010 Jo was promoted again to Head of Client Services and now has an intrinsically important role, working with clients (labels and management) externally and the design team internally. Jo is undoubtedly the "glue" that bonds Addiction Entertainment together!
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Sarina Morales
Senior Account Manager
A native New Yorker from the heart of the Bronx, Sarina offers an exciting new dynamic to Addiction Entertainment. With a background in music and journalism, Sarina started locally as a radio DJ, later broadening her work as an on-site producer for events such as the Latin Grammy's, and most recently she wrapped up a year conducting interviews with world renowned athletes, award-winning actors, and billboard-topping musicians as a Field Reporter for Nike Inc. Sarina's extensive knowledge and contacts in the New York music industry are intrinsic to broadening the offering that Addiction Entertainment present on the East Coast.
